Bringing the Future of Sales to Hospitality
Bringing the Future of Sales to Hospitality
Bringing the Future of Sales to Hospitality



PDR helps hospitality groups sell more private events by building the sales support system most teams are missing. We generate qualified interest, improve speed to lead and turn more inquiries into booked business.
PDR helps hospitality groups sell more private events by building the sales support system most teams are missing. We generate qualified interest, improve speed to lead and turn more inquiries into booked business.
PDR helps hospitality groups sell more private events by building the sales support system most teams are missing. We generate qualified interest, improve speed to lead and turn more inquiries into booked business.
Sample NYC hospitality group results. First full quarter following launch.
Sample NYC hospitality group results. First full quarter following launch.
Our Framework
Our Framework
Our Framework


Find
Find
Find
We identify the companies, planners, assistants and decision-makers most likely to book private events, then build targeted outreach from the blocks around your venue out into the wider local and metro market.
We identify the companies, planners, assistants and decision-makers most likely to book private events, then build targeted outreach from the blocks around your venue out into the wider local and metro market.
We identify the companies, planners, assistants and decision-makers most likely to book private events, then build targeted outreach from the blocks around your venue out into the wider local and metro market.
Unite
Unite
Unite
We connect the moving parts around your event team: inboxes, outreach, nurture, speed to lead, Tripleseat hygiene, handoffs and reporting. AI-supported automations keep the details moving so your team can focus on selling.
We connect the moving parts around your event team: inboxes, outreach, nurture, speed to lead, Tripleseat hygiene, handoffs and reporting. AI-supported automations keep the details moving so your team can focus on selling.
We connect the moving parts around your event team: inboxes, outreach, nurture, speed to lead, Tripleseat hygiene, handoffs and reporting. AI-supported automations keep the details moving so your team can focus on selling.




Nurture
Nurture
Nurture
We turn all past clients, lost leads and dormant accounts into a living sales ecosystem. Conversations are restarted and keep happening, the data keeps improving and more opportunities move toward definite business.
We turn all past clients, lost leads and dormant accounts into a living sales ecosystem. Conversations are restarted and keep happening, the data keeps improving and more opportunities move toward definite business.
We turn all past clients, lost leads and dormant accounts into a living sales ecosystem. Conversations are restarted and keep happening, the data keeps improving and more opportunities move toward definite business.
Explore Expertise
“PDR is so valued, we couldn’t do this without them. Outbound and nurture are critical pieces of the event pipeline, but they are also tedious and time consuming. Having PDR manage those cycles lets me spend my time where it matters most: selling, booking, walkthroughs, calls and negotiations, while outreach keeps moving constantly in the background.”
“PDR is so valued, we couldn’t do this without them. Outbound and nurture are critical pieces of the event pipeline, but they are also tedious and time consuming. Having PDR manage those cycles lets me spend my time where it matters most: selling, booking, walkthroughs, calls and negotiations, while outreach keeps moving constantly in the background.”
“PDR is so valued, we couldn’t do this without them. Outbound and nurture are critical pieces of the event pipeline, but they are also tedious and time consuming. Having PDR manage those cycles lets me spend my time where it matters most: selling, booking, walkthroughs, calls and negotiations, while outreach keeps moving constantly in the background.”
Maureen Rogers - Director of Events
Formerly of Eleven Madison Park & Matter House

“PDR became an indispensable part of our event sales efforts, transforming outreach with innovative digital tools and highly targeted lead generation. Ray’s hands-on approach, technical expertise and collaborative style helped elevate our sales strategy and drive meaningful event revenue growth.”
“PDR became an indispensable part of our event sales efforts, transforming outreach with innovative digital tools and highly targeted lead generation. Ray’s hands-on approach, technical expertise and collaborative style helped elevate our sales strategy and drive meaningful event revenue growth.”
“PDR became an indispensable part of our event sales efforts, transforming outreach with innovative digital tools and highly targeted lead generation. Ray’s hands-on approach, technical expertise and collaborative style helped elevate our sales strategy and drive meaningful event revenue growth.”
Olivia Gulliver - Director of Sales
Episcope Hospitality, FORMERLY OF PARCHED HOSPITALITY
Olivia Gulliver - Director of Sales
Episcope Hospitality, FORMERLY OF PARCHED HOSPITALITY
Olivia Gulliver - Director of Sales
Episcope Hospitality, FORMERLY OF PARCHED HOSPITALITY


Ray Byrne
Ray Byrne
Ray Byrne
Founder
Founder
Ray Byrne advises some of the most ambitious hospitality groups in New York City and beyond. His work sits between hospitality, sales and technology, helping venues use better systems, sharper data and modern tools to create more consistent growth.
Ray Byrne advises some of the most ambitious hospitality groups in New York City and beyond. His work sits between hospitality, sales and technology, helping venues use better systems, sharper data and modern tools to create more consistent growth.
He brings new sales concepts to scaling hospitality businesses, helping leadership spot what is changing in the market, adapt faster and create practical advantages in a competitive space. His focus is on building systems that turn the big ideas into daily operating reality.
He brings new sales concepts to scaling hospitality businesses, helping leadership spot what is changing in the market, adapt faster and create practical advantages in a competitive space. His focus is on building systems that turn the big ideas into daily operating reality.
ABOUT PDR