Bringing the Future of Sales to Hospitality

Bringing the Future of Sales to Hospitality

Bringing the Future of Sales to Hospitality

PDR logo
PDR logo
PDR logo

PDR helps hospitality groups sell more private events by building the sales support system most teams are missing. We generate qualified interest, improve speed to lead and turn more inquiries into booked business.

PDR helps hospitality groups sell more private events by building the sales support system most teams are missing. We generate qualified interest, improve speed to lead and turn more inquiries into booked business.

PDR helps hospitality groups sell more private events by building the sales support system most teams are missing. We generate qualified interest, improve speed to lead and turn more inquiries into booked business.

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New leads
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New leads
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New leads
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Private event site visits
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Private event site visits
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Private event site visits
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YoY revenue growth
0%
YoY revenue growth
0%
YoY revenue growth

Sample NYC hospitality group results. First full quarter following launch.

Sample NYC hospitality group results. First full quarter following launch.

Our Framework

Our Framework

Our Framework

Private dining room set for a hospitality event
Private dining room set for a hospitality event

Find

Find

Find

We identify the companies, planners, assistants and decision-makers most likely to book private events, then build targeted outreach from the blocks around your venue out into the wider local and metro market.

We identify the companies, planners, assistants and decision-makers most likely to book private events, then build targeted outreach from the blocks around your venue out into the wider local and metro market.

We identify the companies, planners, assistants and decision-makers most likely to book private events, then build targeted outreach from the blocks around your venue out into the wider local and metro market.

Unite

Unite

Unite

We connect the moving parts around your event team: inboxes, outreach, nurture, speed to lead, Tripleseat hygiene, handoffs and reporting. AI-supported automations keep the details moving so your team can focus on selling.

We connect the moving parts around your event team: inboxes, outreach, nurture, speed to lead, Tripleseat hygiene, handoffs and reporting. AI-supported automations keep the details moving so your team can focus on selling.

We connect the moving parts around your event team: inboxes, outreach, nurture, speed to lead, Tripleseat hygiene, handoffs and reporting. AI-supported automations keep the details moving so your team can focus on selling.

Restaurant event space prepared for guests
Restaurant event space prepared for guests
Hospitality venue dining room for private events
Hospitality venue dining room for private events

Nurture

Nurture

Nurture

We turn all past clients, lost leads and dormant accounts into a living sales ecosystem. Conversations are restarted and keep happening, the data keeps improving and more opportunities move toward definite business.

We turn all past clients, lost leads and dormant accounts into a living sales ecosystem. Conversations are restarted and keep happening, the data keeps improving and more opportunities move toward definite business.

We turn all past clients, lost leads and dormant accounts into a living sales ecosystem. Conversations are restarted and keep happening, the data keeps improving and more opportunities move toward definite business.

Explore Expertise

“PDR is so valued, we couldn’t do this without them. Outbound and nurture are critical pieces of the event pipeline, but they are also tedious and time consuming. Having PDR manage those cycles lets me spend my time where it matters most: selling, booking, walkthroughs, calls and negotiations, while outreach keeps moving constantly in the background.”

“PDR is so valued, we couldn’t do this without them. Outbound and nurture are critical pieces of the event pipeline, but they are also tedious and time consuming. Having PDR manage those cycles lets me spend my time where it matters most: selling, booking, walkthroughs, calls and negotiations, while outreach keeps moving constantly in the background.”

“PDR is so valued, we couldn’t do this without them. Outbound and nurture are critical pieces of the event pipeline, but they are also tedious and time consuming. Having PDR manage those cycles lets me spend my time where it matters most: selling, booking, walkthroughs, calls and negotiations, while outreach keeps moving constantly in the background.”

Maureen Rogers - Director of Events

Formerly of Eleven Madison Park & Matter House

Ray Byrne, founder of PDR

“PDR became an indispensable part of our event sales efforts, transforming outreach with innovative digital tools and highly targeted lead generation. Ray’s hands-on approach, technical expertise and collaborative style helped elevate our sales strategy and drive meaningful event revenue growth.”

“PDR became an indispensable part of our event sales efforts, transforming outreach with innovative digital tools and highly targeted lead generation. Ray’s hands-on approach, technical expertise and collaborative style helped elevate our sales strategy and drive meaningful event revenue growth.”

“PDR became an indispensable part of our event sales efforts, transforming outreach with innovative digital tools and highly targeted lead generation. Ray’s hands-on approach, technical expertise and collaborative style helped elevate our sales strategy and drive meaningful event revenue growth.”

Olivia Gulliver - Director of Sales

Episcope Hospitality, FORMERLY OF PARCHED HOSPITALITY

Olivia Gulliver - Director of Sales

Episcope Hospitality, FORMERLY OF PARCHED HOSPITALITY

Olivia Gulliver - Director of Sales

Episcope Hospitality, FORMERLY OF PARCHED HOSPITALITY

Hospitality sales leader portrait
Ray Byrne, founder of PDR

Ray Byrne

Ray Byrne

Ray Byrne

Founder

Founder

Ray Byrne advises some of the most ambitious hospitality groups in New York City and beyond. His work sits between hospitality, sales and technology, helping venues use better systems, sharper data and modern tools to create more consistent growth.

Ray Byrne advises some of the most ambitious hospitality groups in New York City and beyond. His work sits between hospitality, sales and technology, helping venues use better systems, sharper data and modern tools to create more consistent growth.

He brings new sales concepts to scaling hospitality businesses, helping leadership spot what is changing in the market, adapt faster and create practical advantages in a competitive space. His focus is on building systems that turn the big ideas into daily operating reality.

He brings new sales concepts to scaling hospitality businesses, helping leadership spot what is changing in the market, adapt faster and create practical advantages in a competitive space. His focus is on building systems that turn the big ideas into daily operating reality.

ABOUT PDR

20+ Years NYC Hospitality

Owner-Operator
Experience

Sales Systems & Agentic Ops